How To Get Traffic Through Web Video

How To Get Traffic Through Web Video


There is one common goal among all webmasters and that is to increase their page views and traffic.  However, the main question is, how can you do this?  With literally thousands of how-to books circling the web, and bookstores, explaining that they have the "secret" to increased traffic; it is very difficult for a webmaster to choose the correct way to gain traffic.  While some of these books actually have great tips and information on gaining visitors to your site, there is one method that has proven itself in the last couple of years as being one of the best ways to attract loyal viewers, and potentially customers.  This is done through the medium of web video, and it is an extremely powerful method to creating a high-profile website that is visited by thousands of individual's everyday.  

Perhaps one of the biggest reasons why so many webmasters are using web video as a means to drive traffic is because it is a great, and free, way to interact with potential visitors, as well as providing them with pivotal information that is fun to watch.  Web video is an amazingly powerful way to show your viewers information, and inform them of your various website and products.  There are several keys that you must follow when making a web video for website promotion.  When you follow these tips, you will be able to have an extremely successful web video campaign, and you will reap the benefits of this.  

The most important key to using web video for website promotion, is to make videos that are interesting, entertaining and above all else, informative.  Individuals will find your videos based on what they are about.  If you are selling a how-to book on fixing home appliances, the best way to reach your audience is to make short videos on how to fix various problems within your home.  An example of this would be to make a web video explaining the steps to fixing a leaky faucet.  This not only will give your viewers a chance to see how informative your information is, but you will also be helping them out as well.

More than likely, when you provide a web video that answers a question, the viewers will come to your site to find other answers to their various questions.  This is a great way to build loyalty with the potential customer, as well as giving them an actual reason to purchase your product.  

After you have compiled several videos on your topic, you will then need to post these videos online in order for them to be seen.  Yet, the biggest question is, where should you post you web videos?  There are literally hundreds of various web video sites that allow you to put your own video on their server.  However, the key is finding the correct site to place your video on.  It's no question that YouTube is the most popular video site on the Internet.

And by placing your video, along with proper keywords, on YouTube you will soon be experiencing a flow of constant traffic to your site.  Although, if you do not want to go through and post your videos on all of the various websites by hand, you can use video submission services to do this for you.  Perhaps the best out of all these systems is Traffic Geyser.  This system will submit your video to all of the major video hosting websites, thus growing your traffic immensely.  

How To Edit Your Video For The web

How To Edit Your Video For The web


A web video is only as great as the editing that created it.  It doesn't matter if you have used a state-of-the-art camera, and had perfect angles, if you do not edit your video correctly for the Internet; than you will quickly find that your video is not suitable for Internet use.  Just because your video looks great on film, and on your computer, it doesn't always mean that it will look good when being used on the Internet.  This is why there are several rules that you must follow when you are editing a web video.  

There are many great web video editing tips out there, however, there are several that are the foundational tips you must follow.  Of course, like any video, you must film with editing in mind.  When you are filming your web video, make sure that you stay away from sudden camera movements, and long-distance shots.  Because of the averagely small size of a web video, when your video features many long-distance shots, you will notice that the clarity is off, and many people will not know what they are looking at.  Keep everything simple, for the most part, and always make sure that you stick with close-ups.  As 
a web video filmmaker, close-ups will be your new best friend, and it is a great way to keep your audience's attention. 

Also, when you are editing your web video, you want to keep sudden, or quick, transitions at a minimum.  This is because just in case some of your viewers are running at a lower Internet connection, when you have quick transitions, their player might actually skip over a pivotal scene, and it will make the video seem choppy.  The main rule in web video editing is to make sure that everything is smooth.  If you look at some very popular web videos, you will notice that there is very little actual camera movement and camera editing performed.  Actually, there is a rule among many web videographers that they follow exactly.

This rule basically says that all of their web videos should be done with one take.  This means keeping massive amounts of transitions and different shots at a minimum.  While some videos require having many different shots, especially if you are making a how-to video, try to keep these shots smooth and precise.  However, if you are merely explaining a product, try to do so in a single shot, which will require little-to-no actual video editing.  The only editing that you may do is add text screens and other types of informative frames.  

Editing for the web is much different than any other type of editing.  If you have performed editing for actual films and other productions, you may find that editing for the web is boring, or extremely easy.  However, once you see the finished product on the Internet, and understand how smooth editing and minimal transition shots reflect the overall condition of the web video, than you will finally understand why minimal editing is key.  

Equipment You Need For Web Videos


So you've decided to make your first web video.  This is a great step, especially if you are making a web video to help promote a product or service.  However, there are several things that you must have in order to make your web video look professional, and entertaining to watch.  Of course, the main items that you must have in order to make a web video are a digital video camera and a computer.  However, the type of camera you have can greatly increase the quality of your video, or it can decrease it.  While there are literally hundreds of different types of digital cameras out there that will record decent video, there are some that are way better than others. 

If you are looking for a camera that will keep your web video looking professional and crisp, as well as easy to upload into your computer, you will want a hard drive camcorder.  These hard drive camcorders will allow you to record stunning images, however, it is how you upload these videos into your computer for editing that makes them so great.  With a hard drive camera, you are able to record video without the need of tapes or DVDs.  This is made possible because the camera records information onto its hard drive.  Once you have recorded everything that you need, you can simply attach the camcorder to your computer, usually through a USB cord, and then your computer begins to upload the videos into its own hard drive.  After you have done this, you can then begin the editing process.

Choosing the right type of camcorder for web videos is extremely important, and if you know that you are going to be filming many web videos, than it is a good idea to invest in a decent camera that has great resolution and user-friendly exporting options. 

Another piece of equipment that you will want to have is a microphone.  While every camcorder comes with a built-in microphone, they will not give you the professional quality that you desire.  You do not have to go out and purchase a $300 microphone in order to get good audio quality; however, you will want to have a microphone that allows you to guard wind and other types of background noises.  Another reason why having a microphone is so important is because it will give you the chance to make videos that are not only pleasing to the eye, but also to the ears.  Did you know that sight and sound makes up for 85% of the information that we absorb around us?  This is why making sure you have a great quality camera and microphone is so important.  

However, if you don't have this last piece of equipment, than you will most likely not be able to post your videos online.  The last piece of mandatory equipment for making web videos is a computer.  Whether you are working with a desktop computer, or laptop, it is very important that your computer can handle the amount of CPU's you are going to be requesting of it.  However, even though you want to have your computer run smoothly, you will also want to ensure that it has enough memory to hold all of the information that you are going to be putting in it.

With many different files that need to be saved, such as massive video files, audio files and the other various types of media that will begin to accumulate onto your computer, you must ensure that you have ample memory.  Many individuals that make web videos usually invest in an external hard drive.  These are great accessories to have, and will keep your computer running smoothly, because the amount of memory needed will be spread out among different hard drives.   

Best Editing Software For Your Web Videos


Let's say that you just got back home from an amazing day of filming for your web video.  You are certain that the video will gain you massive amounts of attention and traffic to your website; however, as you sit down at your computer you realize that you are missing something very important - editing software.  You can have the greatest camcorder in the world, however, if you do not have sufficient editing software, than your web video will look unprofessional and unappealing.  Editing software is extremely important for anyone who wants to make web videos, because this is how your video is actually put together.  

There are literally hundreds of different types of video editing software available for you to choose from, however, the results you will have greatly depend on the type of editing software you use.  While many editing systems boast that they will give you amazing results, when you are a first-time web video filmmaker, you will need an editing software that is powerful, yet user-friendly.  And throughout the years there are several editing software companies that have proven themselves in the filmmaking field.  Perhaps the most popular editing software is Final Cut Pro.  This great software will allow you to edit your video quickly, easily and professionally.  Actually, many film industry professionals rely on Final Cut Pro to give them the high-quality results they require.  

You can get these same types of results from Final Cut Pro, even if you are filming with an average grade digital camcorder.  This is because within the Final Cut Pro system, you can add filters and effects that will create a web video that looks as if it was made by top Hollywood filmmakers.  There has really never been an editing software that is so complete, and yet, so easy to use.  Actually, Final Cut Pro has won the coveted Emmy award for its wonderful additions to the filmmaking world.  Imagine what your web video will look like after you have edited it with this wonderful software? 

Another great film editing software is the Windows Movie Maker.  If you have a recent computer that runs on the Windows operating system, than you will most likely have Windows Movie Maker already installed onto your computer.  While this isn't the most comprehensive and professional editing software, it will still provide you with ample resources to compile a very professional and appealing web video.

It is true that the quality of your web video greatly depends on the camera you use, however, it also depends on the exact type of film editing software that you use.  Even if you can't afford the highest-grade editing software, there are still many great, and free, editing software suites that you can use, all of which will give you results that you'll be proud to show off.  

Adding Captions To Your Web Video



Once you have decided to take part in making web videos, you have probably taken all of the necessary steps to creating magnificent videos.  You have most likely figured out what you want to say, how you want to say it and where you're going to film.  However, there is probably one aspect about web videos that you did not think of.  When you're in the production and editing phase of your web videos, do you ever think, "How will individuals who can't hear well understand my video?"  More than likely, you have not thought about adding any type of hearing assistance aid to your web video, because honestly, no one has said you have to.  

Because there is no regulation regarding putting captions onto your personal web video, you probably have not thought about adding captions to your video.  However, this is a tragedy because there are currently over 20 million individuals who are hard of hearing.  And because of this, they may watch your video and not understand what you are saying or doing, because they can't hear you.  Many people do not add captions to their web video because it is honestly hard work.  It is a long process to add captions, however, if you are able to do it there are major benefits.  The main benefit is gaining a whole new following, which are the individuals who are hard of hearing.  

If you want to add captions to your web videos but don't want to wait the extra days to upload your video, there are options for you.  What you can do is when you first complete your video, you upload it where you want, whether this be on YouTube or you personal blog.  However, after you have finished your first version of the video, and it is running live, begin to add captions to the same video.  Since the video is already available for people to watch, you will not have to sacrifice viewers because you want to add captions.  You can now take your time to add captions, and then when you are finished you can upload a second video for the hearing impaired.  This will not only grow your viewership, but it will show that you care about these millions of people who are hard of hearing.  

If you are afraid that you don't know how to add captions, you don't want to take the time, than you can use a service to add the captions for you.  There is a company called dotSub, which will actually transcribe and add captions to your personal video.  This is great if you have a popular video blog, but you want to make it accessible for individuals who are hard of hearing.  When you find yourself in this standpoint, than you can submit your video to this company, and they will do all of the work for you.  One of the best features about this company is the fact that they can transcribe and add captions to your video in a multitude of different languages.  Thus, if you have an international audience, they are more than able to understand what your video is telling them.  

View your computer information

You can view a summary of important information about your computer by opening System in Control Panel. You can see basic hardware information, such as your computer's name, and which edition of Windows your computer is running. You can change important system settings by clicking the links in the left pane of System.
  • Open System by clicking the Start button Picture of the Start button, clicking Control Panel, clicking System and Maintenance, and then clickingSystem.

XP Quick Fix Plus - Free Portable Repairing Tools

XP Quick Fix Plus a freeware by LeeLu Soft 2009 v2.0 (Plus)
There are a lot of excellent free Windows comprehensive repairing and fixing tools around the internet. But there are times when you want just one quick fix for example when you are under a virus attack and you just want to enable the Task Manager or the Registry Editor so you can fight the virus back, or when some new installation changed your XP behavior and My Documents opens on every start up.

This is the right time to draw XP Quick Fix Plus with 40 common Windows XP problems fixes, only 0.58mb, portable, small and fast, a must have on every computer and with a small extra, a command line utility to fix 6 common problems directly from command line !

Note ! There can be a problem with the same symptoms as described in XP Quick Fix, but it happened because of a different reason, in this case, XP Quick Fix, may not solve the problem but also will not harm your computer.

How to use XP Quick Fix Plus GUI


XP Quick Fix is a portable application, There is no install process, just unzip to any folder and run it. It includes two files:
LFX.exe (584kb) the main program GUI with 40 fixes
QFC.exe (38kb) a command line utility with 6 fixes

Using XP Quick Fix is very simple, just run it, and click on the button with the relevant fix Some of the fixes may effect only after a restart.

Clicking a fix button is safe and will not harm even a proper configured computer !

XP Quick Fix Feature
  • Enable Task Manager
  • Enable Registry Editor
  • Stop My Documents Open At Start-up
  • Enable Folder Options
  • Restore Missing Run Dialog
  • Enable CMD
  • and many more tools ...

How to use the Command Line Utility

In a case there is no way to run XP Quick Fix Plus from Windows or if you need to run the fix from a batch file or script, there is a simple command line utility (QFC.EXE) included in the original zip file, only 38kb.

Open a command line (cmd.exe), change directory to the program folder and run QFC.EXE with the parameters:

QFC /t - quick enable the Task Manager
QFC /r - quick enable the Rgistry Editor
QFC /f - quick enable the Folder Options
QFC /e - quick restore the Run Dialog
QFC /p - quick restore My Computer Properties
QFC /x - Quick fix Windows can't run exe files
  • Note ! parameters are case sensitive.
  • Note ! You can run only one parameter at a time.
OS Support

XP Quick Fix Plus was made for Windows XP and was not tested on any other OS except Windows XP SP2.

Notes
  • Very important ! XP Quick Plus Fix will not remove any virus or mallware !!, it will just enable some of the features that were disabled by the virus or other programs, you still have to take the required steps to remove the virus, but it will for sure help you fight back.
  • Be aware, if your computer is a part of an organizational network some issues are likely because of the organization group policy, this tool is only for use with personal and private computers !
  • if you computer is part of an organization network advice your system administrator before using this tool !
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All rights reserved